Jeff Javidzad, Chief Executive Officer, Platinum Wireless
Jeff Javidzad has served as Platinum CEO since its launch in 1997. Within the first 5 years of Javidzad's tenure as CEO, Platinum grew from a local exclusive distributor, with three regional Nextel Communications retail locations to a national sales and distribution partner generating $10 million in sales. By 2003, Platinum signed a national master dealer contract with Nextel broadening its nationwide distribution network to 100 retail locations, $15 million in sales and becoming the largest Nextel sales and distribution network in the country.

In 2007, Javidzad negotiated the merger between Platinum and Simplicity Wireless, improving the Platinum product portfolio with PaygoTM, an integrated merchant services and wireless pre-pay payment processing application. With Javidzad's leadership and strategic acquisition execution, Platinum realized $130 million in revenue and demonstrated consistent profitability growth through 2007.

Prior to co-founding Platinum, as Chief Financial Officer for Cellular Palace, an authorized Airtouch® distributor, Javidzad constructed a wireless acquisition business plan merging with California Paging Company and acquired 30 retail locations in the first year and increased their customer base by 400K subscribers.

Mike Abramov, President of Wholesale Distribution, Platinum Wireless
Mike Abramov served as President/CEO of American Connections of Southern California from its inception in 1999. During Abramov's tenure with ACL the company became a premier wireless sales and distribution company in addition to a prominent wholesale distribution network leading to the 2006 merger with Platinum.

As Platinum President of Wholesale since 2006, Abramov has grown the wholesale division from $80 million to $100 million while broadening the Platinum wholesale product line.

Beginning his career in the wireless industry in 1990, Abramov was the top-producing account executive with Cellular Telecom Company. After Cellular Telecom Company went public in 1995, becoming Intellicel, Abramov served 4 years as Vice President of Sales.

Georges Elias - Chief Strategy Officer, Platinum Wireless
Georges Elias brings over 10 years of experience in wireless, merchant services and investment planning. Since joining Platinum in February 2008, Elias has deployed automated performance and financial reporting practices and negotiated exclusive program management agreements with Sprint dedicated to 21st century growth.

Elias' proven history of generating profitability through revenue enhancement, cost savings, and organizational efficiencies is evident by his contributions to the growth of Creditel - a mobile merchant services payment processing company - a company that generated $10 million in capital including a $4 million line of credit and resulted in a strong partnership with Sprint and Motorola between 1998 and 2002.

Elias combined extensive business experience with a commitment to community in 2003 - 2004 where he directed the launch of Family Watchdog, which integrated complex network design and security applications to provide services, education, and products geared to keeping families safe on the Internet. Family Watchdog has attracted 3.5 million subscribers and generated $4 million in revenue since 2004. Elias also has 4 issued patents in the area of security and wireless transactions.

James Radack - Senior Vice President, Platinum Wireless
James Radack is a proven wireless industry veteran with over 14 years experience in sales, channel development, channel management and in building successful retail organizations. As a highly respected leader with a clear, focused direction he has consistently delivered sales growth via multiple channels throughout his career.

In 2006 Radack co-founded MMM Wireless and as the president and managing partner, MMM rapidly became one of Sprint Nextel's' largest and most successful Preferred Retailers. During the early stages of MMM, Radack was responsible for all business development and capital raising. Later his focus was on the creation and development of a structured sales and operations model to be implemented across a growing organization. Under his leadership MMM rapidly grew to over 30 locations in less than 18 months.

Radack's career started with Nextel Communications where he had a distinguished 7-year career spanning sales, management and channel development. He was consistently recognized as one Nextel's most successful sales representatives and eventually a top sales manager. Radack was later promoted to Director of Indirect Distribution. In that role Radack was instrumental in an exponential increase in total distribution in both Southern California and the Desert Mountain States.

Patrick Kardasz, - Vice President of Retail Sales, Platinum Wireless
Patrick Kardasz has a 13+ years of achievement in the wireless and retail arena. Kardasz has worked with multiple wireless dealers to help strengthen their stores performance. These dealers have had locations in Michigan, Ohio, Pennsylvania, Indiana, Illinois and Kentucky. Later Kardasz was recruited to Nextel Retail Stores as a District Manager, in 2004 Kardasz was promoted to the position of Regional Director of the Northwest (Norcal, Oregon, Washington, Colorado, Utah and Nevada). This region was built up to 150+ stores and was the Top Performing Region for Nextel Retail Stores in 2005 and 2006.

Kardasz joined MMM Wireless in 2007 as the Vice President of Sales and Operations. Kardasz was tasked with the build out and setup of 35+ retail doors in multiple markets, which allowed him to quickly build the sales and operations organization to allow for rapid expansion.

Jessica Hedrick - Vice President of Operations, Platinum Wireless
Jessica Hedrick joined the Platinum Wireless Team in November of 2006. Alongside current CEO and President, Jeff Javidzad, Ms. Hedrick developed the first Platinum Wireless Human Resources Department and Handbook. This included the implementation of internal policies for employees and management that ensured that Platinum Wireless was compliant with all current California and Federal Employment Labor Laws. In December 2007, Ms. Hedrick was promoted to Director of Operations. This position made her accountable for overseeing all Support Organizations including the following: Internal and External training, Compliance with all partner carriers such as Sprint Nextel and Boost Mobile, Contract Administration, Buildings and Maintenance (projects and staff), the Human Resources Department, which includes management of all General Liability and Workers Comp Insurance, Company Project Management (Business Development and implementation of such tasks including the inception of the Platinum Wireless Discount Affinity Program).

Prior to working at Platinum Wireless, Ms. Hedrick was extensively involved in the Event Planning industry in the San Francisco Bay Area for several years planning social and corporate events and logistics. Ms. Hedrick attributes her success in Project Management to her educational background at the University of San Diego. It is here that she earned her B.S. in Business Economics, specializing in the study of using economic principles to analyze problems encountered by management such as risk management, regression analysis, production forecasting and capital budgeting.

Jessica Hedrick was named the Vice President of Operations for Platinum Wireless on April 1, 2010.





10435 Santa Monica Blvd., Los Angeles, CA 90025  .  Phone: (310) 474-7800  .  Fax: (310) 474-3878
www.platinumwireless.com